
- This event has passed.
Thriving Through Change: ASEAN Growth & Digital Shifts for SMEs
September 15, 2025 @ 2:00 pm - 5:00 pm
Free
Event Overview
Facing change in the business world can be daunting, but it also presents opportunities for growth. Join us at this event designed to equip your SME with the strategies needed to thrive amid digital shifts and geopolitical changes in the ASEAN region.
✅ Hear from experts and learn from the journeys of SMEs who have successfully embarked overseas during the sharing sessions and panel discussion
✅ Get the opportunity to network with like-minded business owners and key decision makers at the event
✅ Participate in a free Digital Workflow Analysis survey and receive a personalised blueprint of your company operations
Speakers

Dr Chua Hak Bin
Regional Co-Head of Macro Research, Maybank Investment Banking Group
ASEAN Macro: Weathering Geopolitical and Tariff Shocks
Through the session, gain an appreciation of:
🔹 ASEAN Outperforming Expectations: Regional growth remains resilient in 2025 despite tariff and geopolitical shocks, with upgrades for Vietnam, Singapore, and Indonesia.
🔹 Trade & Supply Chain Shift: U.S.-China tariff gap and strong AI/electronics demand are redirecting manufacturing and exports toward ASEAN.
🔹 Supportive Domestic Drivers: Monetary easing, stronger currencies, FDI inflows (e.g., Johor-Singapore SEZ), and fiscal support are boosting resilience, led by Singapore’s strong outlook.

Mr Edwin Seah
Chief Executive Officer, Enhanzcom
Venturing Overseas – Importance of Single Source of Truth through Digitalisation
🔹 Understand the importance of Single Source of Truth (SSOT) in regionalising operations
🔹 Hear about cost-effective methods to implementing digitalised workflow systems
🔹 Learn from case studies of SMEs that have found success in taking the steps to operate beyond Singapore shores
Agenda*
1.45pm – 2.00pm | Registration | |
2.00pm – 2.05pm | Welcome and introduction by SME Centre @ SMCCI | |
2.05pm – 2.20pm | Welcome Address | Mr Azhar Othman, Chairman of SME Centre @ SMCCI |
2.20pm – 2.50pm | Sharing by Maybank ASEAN Macro: Weathering Geopolitical and Tariff Shocks | Dr Chua Hak Bin, Regional Co-Head of Macro Research, Maybank Investment Banking Group |
2.50pm – 2.57pm | Sharing by SMCCI Upcoming Programs & Services Offered | Khairi Hussain, Manager, SMCCI |
2.57pm – 3.27pm | Sharing by Enhanzcom Venturing Overseas - Importance of Single Source of Truth through Digitalisation | Mr Edwin Seah, Chief Executive Officer of Enhanzcom |
3.27pm – 4.00pm | Panel Discussion | Panellists: - Dr Chua Hak Bin, Regional Co-Head of Macro Research at Maybank Investment Banking Group - Mr Edwin Seah, Chief Executive Officer of Enhanzcom - Mark Lee, Managing Director at Comnet Systems - Mr Daniel Ang, Business Development Advisor at SME Centre @ SMCCI Moderator: - Mr Dale Aroozoo, Senior Business Advisor at SME Centre @ SMCCI |
4.00pm – 4.15pm | Q&A | |
4.15pm – 5.00pm | Networking & Tea break |