“Purpose fuels passion.”

Nico Putri Safari

Senior Business Advisor

Nico graduated with Bachelor of Arts (Honours) in International Business, Birmingham City University (UK). She has over 12-years’ experience from diverse sectors working in MNC, GLC and SMEs. Nico became Business Advisor assisting local SMEs in 2015 before she moved to assist international clients (particularly from UK) to export their business to Singapore and the region. She was the Senior Business Services Advisor working closely with the British Government (UK) in Singapore and officers in the region. As sector lead then for F&B, Education and Retail among others, she has assisted UK based clients to local partners and businesses via business matching, bespoke projects, inward trade mission, partner identifications, B2B/B2G tailored made visiting programmes and events. Besides UK, she has work with other partners from Thailand, China, Malaysia, Indonesia, Vietnam and Philippines. Nico is passionate in helping companies to grow and expand their business regionally.


• Networking

• Mobile Gaming

• Online Shopping

• Home Gardening